With more than 3.48 billion people utilizing social media, using these tools to promote your business seems like a no-brainer. Since the creation of Facebook, a number of new social platforms have popped up. Some have gained superstar popularity, some have burned brightly only to fizzle out or be absorbed by a larger platform, while some limped out of the gate only to be lost in the dust of the more popular networks.
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I thought social media marketing was the whole pie. A whole pie that was fresh out of the oven. I was under the impression that social media marketing was what every business needed. I thought that an entire career could be built out of social media marketing alone. I was wrong. Social media marketing is just a slice of the pie.
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Dear Digital,
It’s been a good run. We’ve had some really good times. Somewhere along the way, we got lost. Got caught up in our own hype. We certainly didn’t do us any favors by saying we can measure everything. At times we even ignored the fundamentals of marketing. Mistook tactics for strategy.
It’s not you digital, it’s me.
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Hi! My name is Anastasia, and I’m a social media marketer and editor from Russia. I came to the U.S. as a State Department fellow for five weeks, and, for three of them, I was an intern at MILO. It was a really great time, which felt like only a couple of days. So here are three things which I liked most about working at MILO.
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Wondering how we did it? Out of all the places you could’ve been, how could we possibly know you’re at Digital Summit Detroit? Well, you didn’t get here by chance. Unless by chance means we utilized one of our many capabilities – Geo-fencing – to target you directly.
What is Geo-fencing? Simply put, it is the most advanced location-based mobile advertising technology for targeting users based on specific geographic areas.
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There’s really no better way to say it than this: Videos are a must to be successful on social media, but especially so on Facebook with the changes that have come down the pipe.
Correction: Quality videos are a must to be successful on social media.
Businesses use social media platforms like Facebook and Twitter to connect with their audiences and promote services, but over the years Pinterest has grown to become a powerful search platform to further target audiences before they make a purchase.
Are you interested in hopping on the video bandwagon? 87% of online marketers use video content, so if you’re not doing video, you’re doing something wrong. But don’t worry! MILO is here to help you make a splash with Live Video tips and tricks!
Are you looking to beef up your Insta game but just don’t know where to start? Well, we’re here to help you become an Instagram Pro.
Instagram is a great platform for your brand to utilize because there is minimal production required and it encourages engagement with your audience.
Did you know there are over 330 million active daily users on Twitter? If you’re looking to increase your customer base, interact with your audience more and improve your sales, Twitter is a great platform to use.
At this year’s Social Media Marketing World, top media experts discussed everything Twitter including tools to use, algorithm, analytics and how to turn conversations into customers.
