With more than 3.48 billion people utilizing social media, using these tools to promote your business seems like a no-brainer. Since the creation of Facebook, a number of new social platforms have popped up. Some have gained superstar popularity, some have burned brightly only to fizzle out or be absorbed by a larger platform, while some limped out of the gate only to be lost in the dust of the more popular networks.Read More
I thought social media marketing was the whole pie. A whole pie that was fresh out of the oven. I was under the impression that social media marketing was what every business needed. I thought that an entire career could be built out of social media marketing alone. I was wrong. Social media marketing is just a slice of the pie.Read More
There’s really no better way to say it than this: Videos are a must to be successful on social media, but especially so on Facebook with the changes that have come down the pipe.
Correction: Quality videos are a must to be successful on social media.
Businesses use social media platforms like Facebook and Twitter to connect with their audiences and promote services, but over the years Pinterest has grown to become a powerful search platform to further target audiences before they make a purchase.
Are you interested in hopping on the video bandwagon? 87% of online marketers use video content, so if you’re not doing video, you’re doing something wrong. But don’t worry! MILO is here to help you make a splash with Live Video tips and tricks!
Did you know there are over 330 million active daily users on Twitter? If you’re looking to increase your customer base, interact with your audience more and improve your sales, Twitter is a great platform to use.
At this year’s Social Media Marketing World, top media experts discussed everything Twitter including tools to use, algorithm, analytics and how to turn conversations into customers.
So you want to use Facebook to give your business a boost? You’re not alone!
According to Sprout Social, there are currently over 60 million businesses on Facebook. Those 60 million businesses are all competing for the attention of 2 billion monthly active users, over a billion of whom are active daily. Are you feeling like the odds are stacked against you? Don’t. With the right Facebook Ad knowledge, you too can enjoy a share of those billions of users!
If you’re a social media manager, you understand how important it is for your content to be seen and engaged with.
One of your main goals for social media management is to increase the account’s audience and brand awareness. With that in mind, it’s important to know the difference between reach and impressions. Both terms have similar meanings, but provide different results on social media.
The Facebook algorithm: It happened to me and yes, it happened to you too!
The conversation surrounding Facebook in 2018 has been centered on the new algorithm changes. Designed to encourage more meaningful interactions between people, you’ve likely noticed how these changes apply to your newsfeed.